Be the First to Post.
The days of featuring content that is a few months old on your homepage are long gone. And good riddance! The Internet is much more than a search machine nowadays. It is a thriving environment where all kinds of activity are happening in real time. Update and upload information on a regular basis. It is a sure sign that the site is alive. By the way, it is not just visitors who can be turned off by inactivity, search engines pay attention to this too, rewarding animated contributors. Make it a clever balance between the site's unchangeable core (product info, about, etc.) and its bubbly fringes. They can and will support each other. Publish exciting news from the industry you operate in, use every opportunity to report kudos your products receive, feature customer case studies. Sky is the limit!
Read more about how to keep your website up to date: Content Management System.